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Optimizing Marketing Emails

Torrent: Optimizing Marketing Emails
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Optimizing Marketing Emails





Details:



Optimizing Marketing Emails
Size: 190 MB | Duration: 1h 6m | Video: AVC (.mp4) 1280x720 15&30fps | Audio: AAC 48KHz 2ch
Genre: eLearning | Level: Intermediate | Language: English


Your customers aren't all the same. So why take a one-size-fits-all approach to email marketing? With segmentation, personalization, and a mobile friendly design, you can optimize your marketing emails and improve engagement. Optimization strategist Michael Duquet helps you take your newsletters and eblasts and refine them into targeted, revenue-generating emails that your customers actually want to read. He walks you through choosing the best tool for your company, defining your micro and macro goals, and creating a believable sender persona. Then, he goes deep into segmenting: creating granular lists based on demographics (such as geolocation, gender, income, or industry) and behaviors (such as purchases, emails read, or clicks). He also reviews the best practices for mobile emails, including eye flow and the role of images and video. Finally, he shows how to perfect your engagement with tips on writing effective subject lines, placing your calls to action, and sending emails at the right time.


PS : If You got an error while extracting while others are working try diferent directory path in your PC. Somtimes if you got a long directory path while extracting it will giv you an error. To solve this issue , as an example just paste the tgz file in C drive and extract (just inside the C drive not with in any other folder). Hope your Understand

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Downloads: 169
Category: Other/Tutorials
Size: 183.4 MB
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Added: 2016-06-20 14:33:45
Language: English
Peers: Seeders : 1 , Leechers : 0
Release name: Optimizing Marketing Emails
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