Become a Product Manager | Learn the Skills & Get the Job
The most complete course available on Product Management. 13+ hours of videos, activities, interviews, & more
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What you'll learn?
Understand the varying role of a Product Manager through different types and sizes of companies Decide which type of Product Manger best fits one’s goals and personality Understand the Product Lifecycle and how it applies to every product Understand the modern Product Development Process that both Fortune 500s and Startups adhere to Know how to identify ideas worth pursuing and dedicating resources to Understand how to get at the root of customer pain points Understand and communicate customer pain by type and frequency Assess the core problem of a product Find and compare competitors and competing products Differentiate between Direct, Indirect, Substitute, and Potential competitors Understand the process of Customer Development and how it relates to being a Product Manager How to find potential interviewees for product interviews, user tests, and exploratory interviews How to structure and run a customer interview How to model interview questions correctly while avoiding bias Navigate the four different types of customer interviews Find potential interviewees both internally and externally Write emails that will get users and potential customers to respond Build user personas based on both qualitative and quantitative data Understand the difference between a wireframe, a mockup, and a prototype Sketch out a wireframe with just a pen and paper Use Balsamiq to create wireframes at an intermediate level Use a sketch system called POP for digitizing product sketches Create specs for epics and user stories Properly apply acceptance criteria Run a variety of MVP experiments, such as pitch experiments, redirects, shadow buttons, and more Correctly evaluate which product metrics to track and which to ignore Apply the AARRR framework to your product Apply the HEART framework to your product Track your metrics using a variety of software Create a product and feature roadmap Create a product backlog and properly prioritize features Calculate team velocity and build estimations for product delivery Understand the difference between Agile and Waterfall development Understand the difference between two popular Agile frames: Scrum and Kanban Learn software development concepts like APIs, mobile development, Front End, Back End, MySQL, programming frameworks, and more
Description
Created by Cole Mercer, Evan Kimbrell Last updated 2/2020 English
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